102.01€
Κωδικός: 1607509
σε απόθεμα
Consumer Behavior: Buying, Having, and Being, Global Edition covers all of the processes involved when we select, purchase, use or dispose of products, services, ideas or experiences. It investigates the many factors that affect our consumption choices (and non-choices), especially in the era of social media and the digital age. Since we\'re all consumers, many of the topics have both professional and personal relevance, making it easy to apply the theories outside of class. Featuring new co-author, Cristel Antonia Russell, the 14th Edition has been significantly revised to elevate its flow, focus, intentionality, freshness and attention to practice. Σελίδες: 544, Διαστάσεις: 21.3x21.3cm
Επισκέψου το κατάστημα Book Odyssey για να δεις περισσότερες λεπτομέρειες και φωτογραφίες για το Consumer Behavior, Global Edition Cristel Russell Pearson Education Limited. Για αγορά του Consumer Behavior, Global Edition Cristel Russell Pearson Education Limited πρέπει να επισκεφτείς το κατάστημα Book Odyssey.